BRAND STORYTELLER.
CREATIVE STRATEGIST.
CULTURAL EVANGELIST.
I’m a marketing executive with +15 years of sterling track record of global experience across Asia, Europe and North America with the world’s best brands and creative groups.
Experience
Director of Global Brand Comms, adidas
Portland USA / 2016 to present
Global Senior Manager Digital Marketing, adidas
Amsterdam Netherlands / 2014-2016
Global Account Director (Pernod Ricard), Havas Work Club
London UK / 2014
Marketing Manager, adidas
Shanghai China / 2012-2014
Account Director (Nike), Wieden + Kennedy
Shanghai China / 2007-2012
Account Management (PepsiCo, Kraft, Fedex), BBDO / Ogilvy & Mather
Shanghai & Beijing China / 2005 - 2007
Independent Consultant, 2009 to present
Awards
Film, Clio Award, 2017
Interactive & Social media, One Show, 2017
Content & Social, Cannes Lions, 2017
Integrated Campaign, ROI Festival, 2013
Cross-media Integration, MMA, 2013
Cross-media Integration, APAC Mobile Awards, 2013
Branded Entertainment (Documentary), One Show, 2010
Branded Entertainment (Documentary), One Show, 2009
Branded Entertainment (Documentary), One Show, 2008
Language
Mandarin Chinese / Shanghainese / English - Native or bilingual proficiency
Cantonese - Conversational proficiency